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The 17th Annual Chicago Half Marathon & Hyundai Hope on Wheels 5k is Here!

Paramount Public Relations is gearing up for the 17th Annual Chicago Half Marathon & Hyundai Hope on Wheels 5K this Sunday, September 8, 2013!

Runners participating in both the half-marathon and 5K will enjoy a beautiful course along scenic Lake Shore Drive with great views of the Chicago skyline, starting and finishing in Jackson Park. The post-race party in Jackson Park will feature free Michelob ULTRA beer (ID required), free pizza courtesy of Team World Vision and live music.

This week Paramount PR had the chance to meet two participants, Molly Melin and Ben Keaty, and hear their personal stories on why they are running this year. This will be Molly’s second half-marathon since being diagnosed with follicular lymphoma, a slow developing and incurable blood cancer. Nine-year-old Ben Keaty is running the 5K in honor of his late best friend and neighbor Carter Kettner, who died from pediatric brain cancer.

Hear more about their stories here:

Registration is still available at the Health & Fitness Expo at Navy Pier today and tomorrow. If you have are already signed up, head to the Health & Fitness Expo for race gear, games, giveaways, goodie bags and much more!

PPR wishes all runners the best of luck! See you at the finish line 🙂

Amazing Event Last Night: The Magnificent Mile Shopping Festival Event Featuring Pop Sensation Jason Derulo, Mad Men’s Christina Hendricks and the Hottest Fall Fashions

Last night the Paramount Public Relations team was invited by Kelly Wisecarver of Wisecarver Public Relations to the kickoff of the Magnificent Mile Shopping Festival presented by MasterCard.   The event was hosted by Christina Hendricks, co-star of AMC’s Mad Men, and Jason Derulo performed his popular hits such as “My Head,” “Riding Solo” and “It Girl” while models strutted down the runway wearing the hottest fall fashions.   Overall, it was an amazing event!   The best part? There are so many more exciting things coming up this week and next. Here is the official schedule for the event.

  • Tuesday, August 27: At A Magnificent Taste, The Magnificent Mile’s annual outdoor culinary event, Chefs Art Smith and Rick Bayless, along with several of Chicago’s most sought-after restaurants including Travelle, Little Market, Paris Club, Sable Kitchen & Bar, Siena Tavern and more, serve up gourmet samplings under a beautiful tent in full view of Chicago’s riverside skyline. Proceeds benefit Common Threads. To purchase tickets, visit ($200 VIP, $125 General; Pioneer Court – 401 N. Michigan Avenue; VIP entry at 5:30 pm, 6:30 – 9:30 pm)
  • Labor Day Weekend is dedicated fun for the whole family:
    • Bring your fashion- and music-loving kids to the John Hancock Center Plaza for an outdoor “Tween Fashion Show” hosted by Water Tower Place, followed by a free concert with Disney Music Group Recording Artist Coco Jones. An exclusive meet-and-greet for MasterCard cardholders will immediately follow the concert. (John Hancock Center Plaza, 875 N. Michigan Avenue, 12:00 pm, with meet-and-greet to follow at 2:00 pm in the MasterCard Priceless Pavilion – 401 N. Michigan Avenue)
    • Radio Disney invites fans to an exclusive meet-and-greet for MasterCard cardholders with Laura Marano, star of Disney channel’s Austin & Ally. (MasterCard Priceless Pavilion – 401 N. Michigan Avenue, 2:00 pm)

Big-name and high-end retailers, award-winning restaurants and iconic attractions through The Magnificent Mile district also present unique in-store experiences as well as elegant evenings to remember. A sampling of events includes:

  • Saturday, August 24 and Saturday, August 31: Dressed to the Nines, The Art Institute of Chicago’s special Saturday evening viewings of Impressionism, Fashion, and Modernity at The Art Institute of Chicago, celebrate fashion trends of 19th-century Paris—trends that also happen to be hot this summer in 21st-century Chicago. Throw on a casual or couture ensemble that suits the theme to enjoy these fashionable festivities. (The Art Institute of Chicago, 111 S. Michigan Avenue, 6:00 – 9:00 pm)
  • Sunday, August 25: Want to avoid the crowds of Michigan Avenue? Then join Water Tower Place for an exclusive, posh after-hours soiree. Featuring music, hors d’oeuvres and cocktails, the shopping center will be open for guests attending the event. Guests will also receive a Water Tower Place coupon book, valued at $650. Purchase tickets and RSVP at (Cost is $20 per person, with $3 from each ticket donated to Immerman Angels; Water Tower Place, 835 N. Michigan Avenue, 6:00 – 9:00 pm)
  • Monday, August 26: The Trump International Hotel & Tower sponsors Sparkling Cocktails presented by Swarovski, held in the Rivers Room on the sixteenth floor. Guests may try on Swarovski crystals and jewelry from an upcoming fall collection and then look forward to a free in-store consultation during the Shopping Festival. (Trump International Hotel & Tower, 401 N. Wabash Avenue, 6:00 – 8:00 pm)
  • Tuesday, August 27: Lulu’s Vintage offers a rare opportunity to meet Melinda Lewis, jewelry historian and author of The Napier Co.: Defining 20th Century American Costume Jewelry. Laurie Davis, owner and curator, will display some of the most notable Napier pieces from her private collection, as well as have a selection of Napier jewelry available for purchase. (Lulu’s Vintage, 900 N. Michigan Avenue, Level 3, 11:00 am – 2:00 pm)
  • Wednesday, August 28: Experience Sunrise Yoga on The Terrace at Trump at a special discounted price of $25. Enjoy breathtaking views of the Chicago Skyline, Chicago River and Lake Michigan. There is no better way to brighten your morning and get a peaceful start on a busy day of shopping and exploring The Magnificent Mile! (The Trump International Hotel & Tower, 401 N. Wabash Avenue, 6:00 am)
  • Thursday, August 29: The ROOF on theWit, along with The Shops at North Bridge, invite guests to ROOF Runway, a one-of-a-kind fashion show, 27 stories above the city! Enjoy the hottest fashions from Nordstrom, Tommy Bahama, Swarovski and more, along with live entertainment from delaChapelle. (ROOF on theWit, 201 N. State Street, 8:00 pm)
  • Saturday, August 31: Food meets fashion at a Shoppers Energy Brunch, as live models showcase the season’s hottest looks from Water Tower Place retailers. Tickets may be purchased here, and include a complimentary gift bag. (Water Tower Place, 835 N. Michigan Avenue, 10:00 am – 12:00 pm)

Maven DIVA Series

Paramount Public Relations is proud to announce our Founder and President Jessica Prah will be honored at the upcoming Maven DIVA SERIES, along with other influential and successful women in Business, PR, Media, Fashion, Fitness, Beauty, Lifestyle and more.  Please join us!

Thursday, February 4, 2010 | Jbar | 610 North Rush | 6-9pm

Join us as we honor the MEDIA MAVEN Divas! You know these women – they are at the heart of publicity and entertainment! Lights, camera, action!

di·va – [dee-vuh, -vah] noun, distinguished female singer; prima donna. Goddess, fine lady.


Small bites and cocktail specials

RSVP to [email protected]


Ladies of Today’s Chicago Woman – TCW – Cassandra Gaddo, Lauren Rafferty, Rebecca Michuda and Katie Schroeder
Kyra Kyles – Tribune RedEye columnist, reporter, and WGN-TV pop culture contributor. Blogger for the Kyles Files (RedEye)
Michelle Molise – Founder of Molise PR –
Adrienne Eckert – President of Skirt PR
Jen Knoedl – Founder of
Melissa Maynard – Editor and Chief of Factio Magazine (www.factio-magazine) and Runway to Retail
Liz Crokin and Boots Girls – Sydney Park and Nichole Berry – from and RedEye columnist
Amy Dorris-Hulth – President of Two Muses Media & Entertainment
Stephanie Krol – Owner of Stephanie Krol Public Relations (SKPR)
Tsitsiki Felix – Emmy Award Winning Solo Anchor for Telemundo Chicago
Jessica Prah – President and Founder of Paramount PR

Lisette Calderon – CEO and PR Director of Connoisseur PR Group
Hilary Rawk – Partner / Director of Marketing for Broke Hipster
Lindsay Hays – Founder and President of Grace PR
Cindy Kurman – President of Kurman Communications, Inc.
Jen Patterson – On-Air-Personality with Comcast’s Game Time Dine, and RedEye 5 on 5 every Wednesday, Comcast SportsNet – Production/On-Air
Danielle Fornarell – Fashion Editor of Image Magazine
Katie Piccirillo – Editor of Chicago Scene
Amalie Drury – Editor of Chicago Social and Nightlife Contributor for Chicago Magazine
Marissa Conrad – Associate Editor for Chicago Social
Rachel Rabbit White – Editor of, social media marketing for, contributor for sex-relationship publication Sexis & blogger @
Noelle Provencial, Eryn Farba and Lacey Brenly from Poor Little Rich Girls –
Irene Michaels – Founder of I On The Scene – – online celebrity and social webzine
Sandria Washington – Founder of Writeous Media
Lindsay Wilbeck – Account Executive for Clear Channel Outdoor.

1,000+ Runners Vote for 2009 Chicago Runners’ Playlist – From Black Eyed Peas to Bruce Springsteen the Results are in!

Paramount PR client the 13th Annual Chicago Half Marathon (taking place this Sunday, September 13) polled over 1,000 runners to see what they like to get down to while they run and the results are in! The 2009 Chicago Runners’ Playlist shows that Chicagoans are totally crazy over the Black Eyed Peas but still love to jam to the classics like the Rolling Stones.

The Top 13 (one for each mile of the Chicago Half Marathon) Chicago Runners’ Playlist is:

1. Eye of the Tiger (Survivor)

2. Let’s Get It Started (Black Eyed Peas)

3. I Got a Feeling (Black Eyed Peas)

4. Boom Boom Pow (Black Eyes Peas)

5. Gonna Fly Now (Rocky Theme Song)

6. Born to Run (Bruce Springsteen)

7. Start Me Up (The Rolling Stones)

8. Let It Rock (Kevin Rudolf)

9. Thunderstruck (AC/DC)

10. Poker Face (Lady Gaga)

11. Viva La Vida (Coldplay)

12. Don’t Stop Believin’ (Journey)

13. Move Along (All American Rejects)

The playlist is officially available for sale on iTunes here,

Texas de Brazil at the National Restaurant Association Show

Paramount Public Relations’ client Texas de Brazil just hosted two events at the National Restaurant Association Show and International Wine, Spirits & Beer Event, the largest food and hospitality industry trade show in the U.S. at Chicago’s McCormick Center.

On Sunday, May 17, Texas de Brazil hosted a pairing event with Argentinean wine BCrux at the International Wine, Spirits & Beer Event, serving bacon wrapped chicken with an apple cranberry relish. Guests of the show raved about the food and how well it paired with BCrux’s award winning red.

On Monday, May 18 Texas de Brazil hosted a lamb butchering demo at the NRA’s Culinary Scene, wowing guests by butchering a lamb into the different cuts and sharing valuable knowledge on the butchery and preparation of lamb. Texas de Brazil shined at the show, demonstrating their expertise in the culinary world.

I spent the weekend wandering the show to see what else it had to offer, what other companies were doing, to check the new and noteworthy products and of course, to taste!

Some other companies I recommend checking out; Vinturi and their awesome wine aeroter, Dry Soda, Burn Cream and Desert Juniper Gin (best gin I’ve ever tasted.)

Lauren Bishop

Senior Account Executive